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Edmonton's new free daily newspapers - Click HERE for Original Thread

DeathBy240
If you haven't noticed there have been two new daily evening newspapers that have popped up in Edmonton this week. Rush Hour (owned by CanWest which also owns the Journal) and 24 hours (owned by Quebecor which also owns the Sun) are now out and a third called Metro (owned by the Toronto Star) is set to come out later this month.

Has anyone picked one of these up yet? Do you think you would actually read a tabloid (tabloid as in paper size not a tabloid like Weekly World News) like one of these?

There isn't a ton of local content, but it is targetted to a younger readership. I just have a feeling these will go the same way as Dose.

NATO
Whatever happened to Dose? I leave over summer and its gone!

Nate

ChromeDragon
Well Rush Hour seems to be a cross between Dose and the regular paper. Dose tried to do too much with too little space while trying to be trendy to boot.

Frankly, I much prefer a full paper. These tend to just give you a short synopsis of the stories with no actual detail. I suppose that's good for a commuter tab, but for actually getting the news you need more.

ChromeDragon
quote:
Originally posted by NATO
Whatever happened to Dose? I leave over summer and its gone!

Nate

Killed before Canwest gave it a real shot to prove itself. It was starting to evolve and become much more pleasing to the eye/mind, but some shortsighted folks shut it down and moved on.

DeathBy240
quote:
Originally posted by ChromeDragon

Frankly, I much prefer a full paper. These tend to just give you a short synopsis of the stories with no actual detail. I suppose that's good for a commuter tab, but for actually getting the news you need more.



Exactly. It's like television news. Gives you the jist of it but if you want the full story you need to go to a subscription daily.

Matt, I had a fealing you and I may be the only two in this discussion.

The funny thing about these papers is all three companies are going in knowing they are going to lose money in an already struggling newspaper market.

ChromeDragon
quote:
Originally posted by DeathBy240
Exactly. It's like television news. Gives you the jist of it but if you want the full story you need to go to a subscription daily.

Matt, I had a fealing you and I may be the only two in this discussion.

The funny thing about these papers is all three companies are going in knowing they are going to lose money in an already struggling newspaper market.

How so? Money isn't made on selling newspapers. They could give away the newspapers and still make money providing the advertising dollars kept coming in.

ae1969
quote:
Originally posted by ChromeDragon
How so? Money isn't made on selling newspapers. They could give away the newspapers and still make money providing the advertising dollars kept coming in.


You do have to prove you have some type of readership base.......... and that equates to advertising dollars.

Casanova
Ae1969 empty your inbox@

ae1969
quote:
Originally posted by Casanova
Ae1969 empty your inbox@


OOOOPS

DeathBy240
quote:
Originally posted by ChromeDragon
How so? Money isn't made on selling newspapers. They could give away the newspapers and still make money providing the advertising dollars kept coming in.


Oh I know that (I work for a free paper and they pay me ;) )

However, from what I've heard, they are all going into this knowing they are going to lose money, but they don't want to lose their readership. It's a newspaper turf war.

ChromeDragon
Hahaha, I know that. Why do you think the Journal rushed this out just in time to launch the same day as the Sun?

Ayeso
I saw that people were handing out that new newspaper, but the girl was really cute, then i walked further downtown and another really cute girl was giving them out! :lol:

SilverZ24
Are these actually 'real' papers? I always thought they were crappy tabloids that didn't have any 'real' local news. :dunno:

I subscribe to the Journal so I'm assuming I'm not missing much, but maybe I am. :dunno:

DeathBy240
quote:
Originally posted by SilverZ24
Are these actually 'real' papers? I always thought they were crappy tabloids that didn't have any 'real' local news. :dunno:

I subscribe to the Journal so I'm assuming I'm not missing much, but maybe I am. :dunno:



I don't think you'll be missing much. From what I see both have run some more of the "oddity" stories... the ones that have no real news value but have some humour in them. Rush Hour was entirely wire copy from what I read (mostly national stuff, so no actual staff writer content)

ChromeDragon
It will have some local stuff on occasion, but for the most part it's wire. Just one woman putting the whole thing together each day.




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